Freemium
Email Marketing

Brevo (formerly Sendinblue)

Description

All-in-one AI-enabled platform to manage your customer relationships via Email, SMS, WhatsApp, Chat, and more.
Brevo offers one of the best free plans in the market and affordable pricing for advanced features. It also supports SMS and chat in addition to email.

Key Applications

  • Transactional & Marketing Email Sending: Manages both bulk marketing campaigns and individual transactional emails (e.g., order confirmations, passwords) from a single platform.
  • SMS Marketing Integration: Provides native SMS marketing capabilities, allowing users to run standalone SMS campaigns or integrate them into multi-channel automation workflows alongside email.
  • Marketing Automation & CRM: Enables creation of basic to intermediate automation sequences (e.g., welcome series, lead nurturing) and includes a built-in CRM for contact management and deal tracking.
  • Specific Workflow: An e-commerce store triggers an abandoned cart email; if no purchase occurs within 6 hours, the system automatically sends a follow-up SMS with a discount code to recover the sale.

Who It’s For

This platform is designed for small to medium-sized businesses, e-commerce stores, and startups seeking a cost-effective, all-in-one marketing suite. It solves the problem of managing separate providers for email, SMS, and chat by consolidating these channels into a single, affordable platform. The primary buyer persona is a Growth Marketer or Small Business Owner needing a scalable solution to execute multi-channel campaigns without a large budget.

Pros & Cons

Pros Cons
Very beginner-friendly Limited backlink data compared to Ahrefs
Clean interface Less feature depth than Semrush
Helpful community and resources Can feel slower at scale

How It Compares

  • Versus Mailchimp: Brevo wins on price and value, offering more generous sending limits, built-in SMS, and a transactional email API at a lower cost, whereas Mailchimp has stronger brand recognition and template design.
  • Versus ActiveCampaign: It differentiates with its strong multi-channel focus (email + SMS + chat) and affordability, while ActiveCampaign offers significantly more advanced automation and CRM features.
  • Versus Twilio/SendGrid: Its competitive advantage is combining transactional and marketing email with other channels in a user-friendly interface, unlike the developer-centric, API-first approach of Twilio/SendGrid.

Bullet Point Features

  • Unified platform for email, SMS, and chat
  • Marketing automation workflow builder
  • Built-in CRM and transaction-specific email API
  • Advanced segmentation and landing page creator
  • Generous free plan with daily sending limits

Disclosure

All product names, logos and brands are property of their respective owners. Use is for educational and informational purposes only and does not imply endorsement. Links are to third-party sites not affiliated with Barndoor AI. Please see our Terms & Conditions for additional information.

Reviews from Our Users

Brevo (formerly Sendinblue)
8.07.2021
Brevo (formerly Sendinblue)

"Overall, I like the core features, but the mobile UI still feels a bit clunky. Hope they fix this in future updates."

Brevo (formerly Sendinblue)
Tom W.
Marketing Manager
trustplilot-img
06/10/2025
Brevo (formerly Sendinblue)

"Their support team actually listens to feedback! I’ve seen new features added within weeks. That’s impressive.''

Brevo (formerly Sendinblue)
Alex Carter
Freelancer
03/09/2025
Brevo (formerly Sendinblue)

"Some advanced options take a bit of time to understand, but once you get the hang of it, it’s incredibly powerful."

Brevo (formerly Sendinblue)
Ryan Blake
SaaS Consultant
Brevo (formerly Sendinblue)
12/08/2025
Brevo (formerly Sendinblue)

"I’ve tried several similar tools, but this one stands out for its clean interface and automation features. Totally worth the subscription."

Brevo (formerly Sendinblue)
Sarah Mitchell
GrowthWave Agency