#EmailMarketing #CRM #Campaigns
Paid
Email Marketing

Constant Contact

Description

Constant Contact is a comprehensive email marketing and automation platform designed specifically for small businesses and non-profit organizations.
Constant Contact provides a robust suite of online marketing tools, primarily focused on email marketing, but also extending to social media integration, event management, and basic website or landing page creation. Its intuitive drag-and-drop email builder, extensive template library, and list segmentation capabilities enable users to craft engaging communications quickly. The platform also offers automation features like welcome series and birthday emails, along with detailed reporting to optimize campaign effectiveness.

Key Applications

  • Email Campaign Management: Designing, sending, and tracking professional email newsletters, promotions, and announcements.
  • Audience Engagement: Building and segmenting contact lists, scheduling automated welcome series, and sending targeted messages.
  • Event Marketing: Promoting events, managing registrations, and sending reminders through integrated tools.
  • Lead Generation: Creating landing pages and signup forms to capture new leads and grow email lists.
  • E-commerce Promotion: Integrating with online stores to send abandoned cart reminders, product announcements, and promotional offers.

Who It’s For

Small businesses, non-profit organizations, entrepreneurs, and individuals who require an easy-to-use, all-in-one platform for email marketing and foundational online promotional activities without extensive technical expertise.

Pros & Cons

Pros Cons
✔️ Highly user-friendly interface, ideal for email marketing beginners. ✖️ Can become more expensive as contact lists grow compared to some alternatives.
✔️ Excellent customer support available via phone, chat, and email. ✖️ Automation features, while present, are less advanced than dedicated marketing automation platforms.
✔️ Robust template library and intuitive drag-and-drop email builder. ✖️ Website builder and landing page features are basic compared to specialized tools.
✔️ Integrated tools for event management, social media, and lead generation. ✖️ No free plan available, only a free trial period to test features.
Pros Cons
Very beginner-friendly Limited backlink data compared to Ahrefs
Clean interface Less feature depth than Semrush
Helpful community and resources Can feel slower at scale

How It Compares

  • Versus Mailchimp: Constant Contact often caters to a slightly less tech-savvy audience with a very guided experience, while Mailchimp historically offered a more flexible (and initially free) plan that appealed to both beginners and those needing deeper marketing automation or API access, though their offerings have converged.
  • Versus HubSpot: Constant Contact is more focused on email marketing and basic marketing tools for small businesses. HubSpot offers a much broader, more integrated CRM, sales, marketing, and service hub, making it significantly more comprehensive and complex, typically for larger businesses with higher budgets.

Bullet Point Features

  • Drag-and-Drop Email Builder, Extensive Email Template Library
  • Contact List Management & Segmentation Marketing Automation (e.g., Welcome Series, Drip Campaigns) .
  • Real-time Reporting & Analytics Landing Page Builder Social Media Posting & Integration
  • Event Management Tools E-commerce Integrations A/B Testing

Disclosure

All product names, logos and brands are property of their respective owners. Use is for educational and informational purposes only and does not imply endorsement. Links are to third-party sites not affiliated with Barndoor AI. Please see our Terms & Conditions for additional information.

Reviews from Our Users

Constant Contact
8.07.2021
Constant Contact

"Overall, I like the core features, but the mobile UI still feels a bit clunky. Hope they fix this in future updates."

Constant Contact
Tom W.
Marketing Manager
trustplilot-img
06/10/2025
Constant Contact

"Their support team actually listens to feedback! I’ve seen new features added within weeks. That’s impressive.''

Constant Contact
Alex Carter
Freelancer
03/09/2025
Constant Contact

"Some advanced options take a bit of time to understand, but once you get the hang of it, it’s incredibly powerful."

Constant Contact
Ryan Blake
SaaS Consultant
Constant Contact
12/08/2025
Constant Contact

"I’ve tried several similar tools, but this one stands out for its clean interface and automation features. Totally worth the subscription."

Constant Contact
Sarah Mitchell
GrowthWave Agency