GoHighLevel

Description

HighLevel is the first-ever all-in-one platform that will give you the tools, support and resources you need to succeed and crush your marketing goals. Currently serving

GoHighLevel is built for agencies. It lets you white-label, manage client accounts, and provide funnels, CRM, and automation at scale.

Key Applications

All-in-One Agency Platform: Provides a unified system for managing client campaigns, including CRM, marketing automation, reputation management, and billing.
Sales Funnel & Website Building: Enables creation of complete marketing funnels with landing pages, email/SMS automation, and appointment scheduling.
Reputation Management: Consolidates review generation, monitoring, and response across multiple platforms (Google, Facebook, Yelp) into a single dashboard.
Specific Workflow: An agency builds a funnel for a client with a lead capture page, triggers a multi-channel nurture sequence, and uses the built-in CRM to track leads and automate review requests post-service.

Who It’s For

This platform is built for marketing agencies, consultants, and sales teams serving local businesses. It solves the critical problem of using dozens of fragmented tools by providing a single, white-labeled ecosystem to manage all client marketing, sales, and operations. The primary buyer persona is a Marketing Agency Owner seeking to streamline service delivery, improve scalability, and increase client retention through a consolidated tech stack.

Pros & Cons

Pros	Cons
✔ Very beginner-friendly	✖ Limited backlink data compared to Ahrefs
✔ Clean interface	✖ Less feature depth than Semrush
✔ Helpful community and resources	✖ Can feel slower at scale

How It Compares

Versus HubSpot: GoHighLevel wins on affordability and its focus on agency-specific features like white-labeling and client management, whereas HubSpot is a more general-purpose, enterprise-grade platform with a higher cost.
Versus Keap (Infusionsoft): It differentiates by including a broader feature set (e.g., reputation management, built-in calling) and a stronger focus on multi-user agency workflows out-of-the-box.
Versus ClickFunnels: Its competitive advantage is being a comprehensive CRM and business operating system, while ClickFunnels is primarily a best-in-class funnel builder with less emphasis on ongoing client management.

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Bullet Point Features

White-labeled client CRM and campaign management
Visual marketing automation builder (email & SMS)
Reputation management and review generation
Built-in appointment scheduling and calling
Sales funnel and website builder

Try It Now

Disclosure

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Reviews from Our Users

8.07.2021

"Overall, I like the core features, but the mobile UI still feels a bit clunky. Hope they fix this in future updates."

Tom W.

Marketing Manager

06/10/2025

"Their support team actually listens to feedback! I’ve seen new features added within weeks. That’s impressive.''

Alex Carter

Freelancer

03/09/2025

"Some advanced options take a bit of time to understand, but once you get the hang of it, it’s incredibly powerful."

Ryan Blake

SaaS Consultant

12/08/2025

"I’ve tried several similar tools, but this one stands out for its clean interface and automation features. Totally worth the subscription."

Sarah Mitchell

GrowthWave Agency