Gravit Designer
Key Applications
- Vector Graphic Design & Illustration: Serves as a full-featured, cross-platform vector editor for creating logos, icons, illustrations, and complex designs using precise vector tools.
- UI/UX and Web Design: Provides tools and features tailored for designing user interfaces, website mockups, and screen graphics with artboards and prototyping capabilities.
- Print and Digital Asset Production: Enables the creation of designs for both print (flyers, business cards) and digital (social media graphics, banners) outputs from a single platform.
- Specific Workflow: A designer creates a company logo using vector shapes, then uses artboards to adapt it into social media banners and a printable brochure, all within the same file.
Who It’s For
This software is built for graphic designers, UI/UX designers, and marketers who need a capable, affordable, and cross-platform alternative to Adobe Illustrator. It solves the problem of software cost and platform limitation, offering a professional toolset that works on Mac, Windows, Linux, and in a browser. The primary buyer persona is a Freelance Designer or In-House Marketer who values flexibility and a one-time purchase price over a subscription.
Pros & Cons
| Pros |
Cons |
| ✔ Works on all platforms |
✖ Limited compared to pro tools |
| ✔ Clean interface |
✖ Pro plan needed for offline use |
| ✔ Affordable pricing |
✖ Smaller community |
| Pros |
Cons |
| ✔ Very beginner-friendly |
✖ Limited backlink data compared to Ahrefs |
| ✔ Clean interface |
✖ Less feature depth than Semrush |
| ✔ Helpful community and resources |
✖ Can feel slower at scale |
How It Compares
- Versus Adobe Illustrator: Gravit Designer wins on cost (with a free tier and a perpetual license option) and true cross-platform consistency, whereas Illustrator is the industry standard with a more extensive feature set and ecosystem, but requires a subscription.
- Versus Figma: It differentiates by being a powerful, general-purpose vector editor for both print and digital, while Figma is a collaborative, web-native platform overwhelmingly focused on UI/UX and interactive design.
- Versus Inkscape: Its competitive advantage is a more modern, polished user interface and better performance for complex designs, making it more accessible for professionals transitioning from other paid tools.
Bullet Point Features
- Full-featured vector editing tools (Pen, Booleans, Knife)
- Multi-page and multi-artboard support
- Cross-platform (Desktop & Web)
- Non-destructive photo and vector effects
- Perpetual license option (as well as free and pro tiers)