Loomly
Description
Key Applications
- Plan, schedule, and publish posts across multiple social platforms with a visual content calendar.
- Streamline team collaboration with role-based permissions and content approval workflows.
- Optimize content with post ideas, caption suggestions, and hashtag recommendations.
- Track post performance with analytics, generate reports, and export white-label reports.
Who It’s For
Pros & Cons
How It Compares
- Versus Buffer: Loomly offers better team collaboration, approval workflows, and content suggestions.
- Versus Hootsuite: More intuitive visual calendar and simpler team management at mid-range pricing.
- Versus Sprout Social: Loomly is more cost-effective for small and medium teams while still offering core analytics.
Bullet Point Features
- Visual content calendar and post scheduling across multiple social networks.
- Team collaboration with role-based permissions and content approvals.
- Post ideas, caption and hashtag suggestions using AI recommendations.
- Analytics dashboards for post engagement and follower insights.
- White-label report generation for agencies and clients.
- RSS feed automation and bulk scheduling for efficiency.
Frequently Asked Questions
Find quick answers about this tool’s features, usage ,Compares, and support to get started with confidence.
Loomly is a social media management and content planning platform designed to help businesses and creators plan, schedule, publish, and optimize content across major social networks. Instead of juggling multiple posting tools and calendars, Loomly provides a centralized workspace where teams can manage posts, collaborate on ideas, and ensure consistent engagement across channels like Facebook, Instagram, Twitter/X, LinkedIn, Pinterest, and YouTube.
Loomly provides an intuitive content calendar where you can schedule posts in advance, preview how they will appear on each platform, and organize campaigns by date or theme. You can draft posts with rich media, set automated publishing times, and queue content to maintain a consistent presence even when your team is busy with other priorities. This makes it easier to plan both day-to-day posts and long-term campaigns without manual posting every day.
Loomly includes collaborative tools like shared calendars, approval workflows, comments, version history, and task assignments so teams can work together seamlessly. Content creators can get feedback from teammates before publishing, track revisions, and maintain a clear audit trail of who made what changes — making the social workflow more organized and reducing mistakes before posts go live.
Yes — Loomly provides performance insights and analytics for your social media posts, including engagement metrics such as likes, comments, shares, and link clicks. These analytics help you understand what content resonates best with your audience and refine your strategy over time. Loomly also offers recommendations and post ideas based on platform trends, helping you stay relevant and improve audience engagement.
Loomly is ideal for marketing teams, social media managers, agencies, and content creators who need a centralized tool to plan, schedule, and optimize social content. Users can expect more efficient workflows, better team collaboration, consistent posting schedules, deeper insights into content performance, and ultimately stronger audience engagement — all from one unified platform.
Disclosure
Reviews from Our Users
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"Overall, I like the core features, but the mobile UI still feels a bit clunky. Hope they fix this in future updates."
"Their support team actually listens to feedback! I’ve seen new features added within weeks. That’s impressive.''
"Some advanced options take a bit of time to understand, but once you get the hang of it, it’s incredibly powerful."
"I’ve tried several similar tools, but this one stands out for its clean interface and automation features. Totally worth the subscription."
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