Planable

Description

Planable is a collaborative social media content planning and approval platform designed for marketing teams and agencies to streamline content creation, review, and scheduling workflows across multiple social media channels.

Planable provides a dedicated workspace for marketing teams to create, preview, collaborate on, and schedule social media content with unparalleled efficiency. It offers an intuitive visual calendar, supports rich content formats across various platforms, and integrates robust feedback and approval mechanisms, ensuring all content is on-brand and approved before publishing. This platform aims to eliminate scattered communication and lengthy approval cycles, centralizing the entire social media content lifecycle.

Key Applications

Content Planning & Organization: Visually plan and organize social media posts using a drag-and-drop content calendar across multiple social profiles.
Team & Client Collaboration: Facilitate real-time feedback, comments, and approvals among internal team members and external clients directly on posts.
Multi-platform Scheduling: Schedule and auto-publish content simultaneously across Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, and Google My Business.
Streamlined Approval Workflows: Manage content review processes with customizable approval flows, version control, and clear visibility into content status.

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Who It’s For

Marketing agencies, social media teams, brand managers, and content creators who manage multiple social media accounts and require a highly collaborative environment for content planning, review, and approval.

Pros & Cons

Pros	Cons
✔️ Highly visual and intuitive interface for content planning.	✖️ Analytics features are less comprehensive compared to some all-in-one platforms.
✔️ Robust collaboration and approval workflows streamline team and client feedback.	✖️ May be considered pricier for small businesses or individual users without complex team needs.
✔️ Excellent support for various social media platforms and content types, including TikTok and YouTube.	✖️ Focus primarily on publishing and collaboration; lacks advanced social listening or CRM tools.

Pros	Cons
✔ Very beginner-friendly	✖ Limited features compared to Others
✔ Clean interface	✖ Less feature depth than others
✔ Helpful community and resources	✖ Can feel slower at scale

How It Compares

Versus Buffer: Planable emphasizes richer collaboration and a more visual, granular content planning experience with robust approval flows, making it ideal for teams with extensive feedback cycles. Buffer is often favored for its streamlined scheduling, simpler analytics, and often appeals to smaller teams or individuals.
Versus Sprout Social: Planable focuses specifically on an intuitive content planning and approval workflow for creators and collaborators. Sprout Social offers a broader enterprise-level suite that includes advanced social listening, CRM integrations, and comprehensive customer service tools, serving a wider range of marketing and support functions.

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Bullet Point Features

Visual Social Media Calendar
Multi-platform Post Previews
Real-time Collaboration & Comments
Configurable Client Approval Workflows Scheduled Publishing & Auto-publishing
Media Library Integration Version Control & Post History
Workspace & User Management

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Frequently Asked Questions

Find quick answers about this tool’s features, usage ,Compares, and support to get started with confidence.

What is Planable and what is it used for?

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Planable is a social media collaboration and content approval platform that helps teams plan, create, review, and publish social media content together. It streamlines workflow and makes it easier for teams to coordinate posts before they go live.

How does Planable help teams collaborate on social content?

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Planable provides a visual content calendar, real‑time previews, comment threads, and approval workflows. Team members can leave feedback directly on posts, suggest edits, and approve content, which reduces miscommunication and speeds up the publishing process.

What features does Planable offer?

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Planable offers drag‑and‑drop content planning, multi‑platform scheduling, team roles and permissions, feedback threads, version history, and post approvals. These features make it simple to manage content across different teams and social platforms.

Is Planable suitable for beginners?

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Yes, Planable is beginner‑friendly. Its intuitive interface, visual design tools, and collaborative features make it easy for users with little experience to plan and publish content confidently.

Who should use Planable and what benefits can they expect?

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Planable is ideal for social media managers, marketing teams, agencies, and remote collaborators. Users can expect improved team communication, faster approval workflows, fewer errors, consistent scheduling, and a clearer overview of content strategy, helping teams work more efficiently and publish better content.

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#SocialMedia #Analytics #Scheduling

Freemium

Social Media & Scheduling

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Disclosure

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Reviews from Our Users

8.07.2021

"Overall, I like the core features, but the mobile UI still feels a bit clunky. Hope they fix this in future updates."

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Tom W.

Marketing Manager

06/10/2025

"Their support team actually listens to feedback! I’ve seen new features added within weeks. That’s impressive.''

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Alex Carter

Freelancer

03/09/2025

"Some advanced options take a bit of time to understand, but once you get the hang of it, it’s incredibly powerful."

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Ryan Blake

SaaS Consultant

12/08/2025

"I’ve tried several similar tools, but this one stands out for its clean interface and automation features. Totally worth the subscription."

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Sarah Mitchell

GrowthWave Agency