Pretty Links
Key Applications
- Affiliate Link Cloaking: Mask affiliate links to appear as internal site links, improving trust and protecting commissions.
- Link Shortening: Create memorable, branded short links for sharing on social media, print, and other marketing channels.
- Link Tracking and Analytics: Monitor clicks, unique visitors, and conversion rates for all managed links
- URL Redirection: Set up various types of redirects (301, 302, 307) for clean URL management and SEO purposes.
- A/B Testing Links: Rotate multiple destination URLs for a single pretty link to test content performance.
Who It’s For
Pretty Links is ideal for affiliate marketers, bloggers, podcasters, businesses, and anyone managing a WordPress site who needs advanced link management capabilities, including link cloaking, shortening, tracking, and organization.
Pros & Cons
| Pros |
Cons |
| ✔️ Creates branded, SEO-friendly short links directly on your domain. |
✖️ Requires a WordPress site to function; not a standalone service. |
| ✔️ Robust link tracking and analytics provide valuable performance insights. |
✖️ The initial setup and configuration can be extensive for new users. |
| ✔️ Excellent for affiliate link cloaking, boosting trust and protecting commissions. |
✖️ Annual subscription model may be a barrier for some small users. |
| Pros |
Cons |
| ✔ Very beginner-friendly |
✖ Limited features compared to Others |
| ✔ Clean interface |
✖ Less feature depth than others |
| ✔ Helpful community and resources |
✖ Can feel slower at scale |
How It Compares
- Versus Bitly: Pretty Links offers direct integration within WordPress, allowing users to keep all link management on their own domain, enhancing branding and control, unlike external services like Bitly.
- Versus ThirstyAffiliates: Pretty Links provides broader utility beyond just affiliate links, offering general link shortening and tracking for any URL, alongside robust affiliate-specific features, making it a more versatile link management solution.
- Versus Redirection Plugin: While Redirection focuses primarily on managing 301 redirects for SEO, Pretty Links excels in creating custom, branded links with integrated tracking and advanced features like link cloaking and auto-linking keywords.
Bullet Point Features
- Customizable short Links (Pretty Links) .
- Comprehensive click tracking and reporting affiliate link.
- Cloaking and management auto-linking Keywords to Pretty Links Advanced Redirect Types (301, 302, 307) .
- Link categories and tags for organization broken link detection Google Analytics Integration.
Frequently Asked Questions
Find quick answers about this tool’s features, usage ,Compares, and support to get started with confidence.
What is Pretty Links and what is it used for?

Pretty Links is a WordPress link management plugin that helps users create short, branded, and easy-to-share URLs. It is commonly used by affiliate marketers, bloggers, and businesses to manage long or complex links in a more professional and organized way.
How does Pretty Links help with affiliate and marketing links?

Pretty Links allows users to cloak long URLs, track clicks, and centralize link management. This makes it easier to monitor link performance, update destination URLs, and maintain consistent links across website content and marketing campaigns.
Is Pretty Links easy to set up and use?

Yes, Pretty Links is beginner-friendly and requires no technical skills. Users can create and manage links through a simple dashboard, making it easy to start shortening and organizing links immediately after installation.
Does Pretty Links support tracking and analytics?

Pretty Links includes built-in click tracking and reporting, allowing users to see how often links are clicked and where traffic is coming from. These insights help optimize marketing strategies and improve conversion performance.
Who should use Pretty Links and what benefits does it offer?

Pretty Links is ideal for affiliate marketers, content creators, podcasters, and online businesses. It offers cleaner URLs, easier link management, improved tracking, and a more professional user experience that can lead to higher engagement and revenue.