Runway

Description

Runway is a global AI research and technology company working with leading organizations across entertainment, media, advertising, gaming, science and product development.

Runway is a creative AI video editor used by filmmakers, marketers, and content creators. It offers advanced tools like text-to-video, background removal, and motion tracking.

Key Applications

AI-Powered Video Generation & Editing: Serves as a comprehensive platform for generating videos from text or images (Gen-2), and for editing existing footage with AI tools like motion tracking, rotoscoping, and inpainting.
Advanced Visual Effects (VFX): Provides professional-grade tools for green screen removal, video background replacement, and compositing, making high-end VFX accessible to a broader range of creators.
Collaborative Video Production: Functions as a cloud-based, collaborative workspace for video teams to edit, review, and manage projects in real-time.
Specific Workflow: A filmmaker generates a short video clip from a text prompt, uses the AI mask tool to isolate an actor, and then replaces the background with a generated sci-fi cityscape, all within the same browser-based platform.

Who It’s For

This platform is built for filmmakers, video editors, visual effects artists, and marketing teams creating professional video content. It solves the problem of the high cost and technical complexity of traditional VFX software and hardware by offering a suite of powerful, AI-driven tools in a cloud-based, subscription model. The primary buyer persona is an Independent Filmmaker or Video Marketer who needs Hollywood-level effects without a Hollywood budget.

Pros & Cons

Pros	Cons
✔ Very beginner-friendly	✖ Limited backlink data compared to Ahrefs
✔ Clean interface	✖ Less feature depth than Semrush
✔ Helpful community and resources	✖ Can feel slower at scale

How It Compares

Versus Adobe Premiere Pro/After Effects: Runway wins on AI-native functionality, lower learning curve for complex VFX, and cloud-based collaboration, whereas Adobe's tools are the industry standard for manual, granular editing with a vast plugin ecosystem.
Versus Pika Labs/Stable Video Diffusion: It differentiates by being a full-featured video editing suite, not just a generator, combining AI generation with a timeline editor and professional VFX tools.
Versus CapCut: Its competitive advantage is its focus on professional-grade AI models and VFX capabilities, positioning it for professional creators rather than social media consumers.

Bullet Point Features

Text-to-Video and Image-to-Video generation (Gen-2)
AI-powered masking, rotoscoping, and motion tracking
Green screen and background removal tools
Cloud-based collaborative workspace
Inpainting and video editing timeline

Try It Now

Disclosure

All product names, logos and brands are property of their respective owners. Use is for educational and informational purposes only and does not imply endorsement. Links are to third-party sites not affiliated with Barndoor AI. Please see our Terms & Conditions for additional information.

Reviews from Our Users

8.07.2021

"Overall, I like the core features, but the mobile UI still feels a bit clunky. Hope they fix this in future updates."

Tom W.

Marketing Manager

06/10/2025

"Their support team actually listens to feedback! I’ve seen new features added within weeks. That’s impressive.''

Alex Carter

Freelancer

03/09/2025

"Some advanced options take a bit of time to understand, but once you get the hang of it, it’s incredibly powerful."

Ryan Blake

SaaS Consultant

12/08/2025

"I’ve tried several similar tools, but this one stands out for its clean interface and automation features. Totally worth the subscription."

Sarah Mitchell

GrowthWave Agency