Does this practice management software include patient recall features?

Practice management software includes patient recall features for follow-ups and reminders.

Can medical spas manage appointments, treatments, and client relationships with this software?

Yes, medical spas can manage appointments, treatments, client profiles, and billing through this practice management software.

How does PatientNow help aesthetic medicine practices manage client relationships, marketing, and clinical operations?

PatientNow helps aesthetic medicine practices manage client relationships, marketing campaigns, and streamline clinical and operational workflows.

How does this patient management software streamline scheduling, billing, and clinical documentation for practices?

Patient management software streamlines scheduling, billing, and clinical documentation by integrating calendars, electronic records, and automated invoicing for healthcare practices.

What patient management and practice workflow solutions does this platform offer for healthcare providers?

Healthcare providers can manage patient records, appointment scheduling, treatment workflows, and billing with this platform.

Reviewed · Updated 2026-06-19

PatientNow

Offers practice management and patient record solutions for healthcare providers.

Reviewed by the Conversion Gems editorial team · 2026-06-19

Try PatientNow

Pricing

Free Trial

Best for

Medical clinics

Community ratings

3.9/ 5 aggregate · across 1 source

Capterra

3.9290+ reviews

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it really is

PatientNow — all-in-one EMR, practice management, and marketing automation platform built exclusively for aesthetic and wellness practices.

Our take

PatientNow is a vertically integrated platform for med spas, plastic surgery clinics, dermatology, and wellness providers — combining HIPAA-compliant EMR, digital marketing automation, patient engagement, payment processing, and before/after photo management in one system. The DB mislabels it as 'CRM & Sales' (it is EMR/healthcare practice management), lists $120/mo (actual pricing is custom-quoted and far higher, estimated $450–$2,500/mo), and flags a free trial that does not exist.

Why we rate it

PatientNow serves a genuinely underserved niche — aesthetic medicine — with a depth of specialty features (cosmetic procedure templates, RxPhoto, weight loss tracking, e-prescribe) that generic EMRs cannot match. The 90% retention rate across 5,000+ locations signals real stickiness.

The catch

Pricing is completely opaque (custom quotes only), onboarding costs are substantial, and smaller or early-stage practices may find the platform oversized and costly relative to lighter alternatives.

Best for

Mid-size to established med spas and aesthetic clinics needing EMR + marketing in one

Plastic surgery and dermatology practices requiring insurance billing and complex workflows

Practices prioritizing integrated before/after photography and patient engagement tools

Not good for

Solo practitioners or small startups with tight budgets and simple needs

General-purpose medical practices outside aesthetics and wellness

Teams wanting transparent SaaS pricing without a sales-call process

Friction report

Time to value

Slow: custom onboarding, implementation fees, data migration, and staff training mean weeks to months before full deployment.

Scale breakpoint

Multi-location groups may see costs escalate quickly; cross-location reporting is limited on the Essentials tier.

Walled garden

High: clinical records, photos, and patient data are deeply embedded; migrating out requires data-export coordination and potential migration fees.

A look inside

Frequently Asked Questions

Alternatives

Step up

Jane App or Aesthetic Record Enterprise for multi-location chains needing deeper customization.

Lighter alternative

Vagaro or Boulevard for smaller med spas wanting transparent subscription pricing with lighter EMR needs.

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