Does Attio have a free plan?

Yes. Attio offers a permanent free tier for up to 3 seats that includes unlimited contacts and companies, core CRM features, and basic email and calendar sync—no credit card required.

How is Attio priced on paid plans?

Attio charges per seat per month, with discounts for annual billing. There are two self-serve paid tiers (Plus and Pro) and a custom Enterprise tier. The Plus plan adds email sequences, enrichment, and more integrations, while Pro unlocks automations, permissions management, and priority support.

What makes Attio different from traditional CRMs like Salesforce or HubSpot?

Attio is built AI-native from the ground up, meaning AI agents, semantic search, and automated enrichment are core features rather than add-ons. Its flexible data model also lets teams model any business process without heavy admin overhead, which legacy CRMs often require.

Does Attio integrate with other tools?

Yes. Attio integrates with email providers and calendars out of the box, and offers a developer API along with an MCP (Model Context Protocol) server for deeper custom integrations. The Plus and Pro plans expand the library of available third-party integrations.

How long does it take to get started with Attio?

Most teams report going from sign-up to active use within one to three days. The customizable data model is designed to mirror your existing workflows, which reduces the friction of migrating data and reconfiguring pipelines common with other CRMs.

Reviewed · Updated 2026-06-21

Attio

AI-native CRM that lets startups build, automate, and scale customer workflows on a fully customizable data model.

Reviewed by the Conversion Gems editorial team · 2026-06-21

Try Attio

Pricing

Freemium

Best for

Startup teams and growth-stage companies that need a flexible, AI-powered CRM without the rigidity of legacy platforms

Community ratings

4.3/ 5 aggregate · across 1 source

4.3400+ reviews

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it really is

Attio — an AI-native CRM designed for startups and growth-stage companies.

Our take

Attio offers a flexible, AI-integrated CRM platform with a customizable data model, making it a strong alternative to traditional CRMs. The platform provides a generous free tier and scalable paid plans, though advanced features are gated behind higher tiers.

Best for

Startups seeking a flexible CRM

Teams requiring deep AI integration

Companies needing customizable data models

Not good for

Large enterprises needing extensive native integrations

Organizations requiring built-in marketing automation

Teams needing built-in calling features

Friction report

Time to value

Fast: Quick onboarding with intuitive setup.

Scale breakpoint

Per-seat costs can escalate for larger teams.

Walled garden

Moderate: Ecosystem of native integrations is still expanding.

Frequently Asked Questions

Alternatives

Step up

Salesforce for extensive enterprise features.

Lighter alternative

HubSpot CRM for a more established free CRM option.

Ready to try Attio?

Opens the official site — we may earn a commission if you sign up.

Try Attio

Explore related categories

Conversion Gems independently reviews every tool. We may earn a commission if you sign up through our links — it never affects our verdict or ranking.

Attio

Community ratings

Frequently Asked Questions

Alternatives

Tags

Explore related categories