Promptwatch is an AI search visibility platform that tracks how ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini and other models mention and cite your brand. It is built for brands and agencies that want monitoring, crawler logs and content agents in one place. Plans cost $95, $245 or $579 a month, with a 7-day free trial on the first two.
The bottom line
A strong pick for brands and agencies that want to measure and act on AI visibility in one tool.
7.1
Our score
7.1 / 10
Conversion Gems editorial verdict
$95/mo (7-day free trial)
Features8/10
8 - prompt tracking, crawler logs, competitor analysis, content agents and Shopping Insights per the pricing page.
Value6/10
6 - $95 a month for 50 prompts is above entry trackers such as OtterlyAI's $29 plan, though more is included.
Ease of use7/10
7 - start by entering a URL and choosing prompts, per the pricing FAQ.
Ecosystem8/10
8 - MCP and API on every plan, plus GSC, WordPress, Webflow, Framer, Slack and CDN log integrations.
Support6/10
6 - docs, an academy, demos and a changelog; no live chat confirmed.
What it really is
An AI search visibility platform that tracks brand mentions in AI answers and produces content to improve them.
Our take
Promptwatch goes further than most trackers: crawler logs, competitor views and content agents sit next to prompt monitoring, and MCP and API access come on every plan. The price reflects that. Teams that only need a mention count can spend less elsewhere; teams that will act on the data get more for the money.
Why we rate it
It combines monitoring, crawler data and content production with open API and MCP access.
The catch
Higher entry price than basic trackers, and only four models tracked per plan.
Best for
Brands measuring AI search share of voice
Agencies reporting AI visibility for clients
Content teams targeting AI citations
Not good for
Small sites wanting a low-cost mention check
Teams that need every AI model tracked at once
Friction report
Time to value
Enter a URL and pick prompts to start; useful trends need a few days of daily tracking.
Scale breakpoint
More than 50 prompts or one project means Professional at $245 a month.
Walled garden
Low: API, MCP and Data Studio access let you export data.
Promptwatch plans and prices
Plan
Monthly price
Projects
Prompts
Responses
Agent credits
AEO articles
Essential
$95/mo
1
50
6,000
500
None
Professional
$245/mo
2
150
18,000
1,500
5/mo
Business
$579/mo
5
350
42,000
2,500
10/mo
Enterprise
Custom
Custom
Custom
Custom
Custom
Custom
From Promptwatch's pricing page, checked 4 October 2026. Each plan tracks 4 AI models. Essential and Professional include a 7-day free trial; Business and Enterprise are sold through a demo. An annual billing toggle exists, but annual prices were not shown.
Frequently Asked Questions
Monthly list prices (checked 4 October 2026): Essential $95 a month (1 project, 50 prompts), Professional $245 (2 projects, 150 prompts, 5 AEO articles a month) and Business $579 (5 projects, 350 prompts, 10 AEO articles). Enterprise is custom. The page has an annual toggle but does not list annual prices.
Not a visible one. Essential and Professional come with a 7-day free trial, and Business is sold through a demo. Promptwatch also offers free tools such as a Chrome extension and an AI brand visibility report.
You enter your brand's URL and pick prompts related to your category. Promptwatch then runs those prompts in AI models by collecting answers from their user interfaces, and records whether your brand and competitors are mentioned and cited.
Supported models include ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Claude, Gemini, Meta Llama, DeepSeek and Grok. Each plan tracks four models.
Yes. Promptwatch markets plans to agencies managing several brands, and higher plans include more projects: two on Professional and five on Business.
No. The 'promptwatch' package on PyPI was a separate LLM-tracing project that its page says has been discontinued. Promptwatch at promptwatch.com is an AI search visibility platform founded in Amsterdam in 2025.
Promptwatch alternatives
Other AI search visibility tools to compare:
OtterlyAI: Lower-cost AI search monitoring with prompt tracking and unlimited team members.
Profound: Enterprise AI visibility platform with wide answer-engine coverage and SSO.
Peec AI: AI search analytics for brand visibility, position and sentiment.
AthenaHQ: Platform that tracks and optimizes how your brand appears in AI answers.
