Does Recapture offer a free trial before I commit to a paid plan?

Yes. Recapture provides a 15-day full-featured trial with no credit card required, so you can test cart recovery campaigns on your live store before choosing a plan.

How does Recapture's pricing work?

Recapture uses a recovery-based pricing model. Instead of charging on total store revenue, it charges according to the revenue it actually helped recover through email and SMS over the previous 30 days. Paid plans cover cart recovery email, broadcast email, and SMS in separate tiers.

Which e-commerce platforms does Recapture support?

Recapture integrates natively with Shopify, WooCommerce, Magento 2, BigCommerce, and Easy Digital Downloads, with a setup process the company describes as taking around five minutes.

Does Recapture handle SMS as well as email?

Yes. SMS abandoned cart recovery, post-purchase texts, and winback SMS campaigns are available on the Cart Recovery + SMS plan. Email and SMS can also be combined into coordinated recovery sequences.

Is Recapture suitable for large enterprise stores?

Recapture is purpose-built for stores making up to around ten million dollars annually and positions itself as a no-agency-required, low-learning-curve tool. Very large or enterprise merchants with complex multi-channel marketing needs may find it limited compared to enterprise marketing platforms.

Reviewed · Updated 2026-06-21

Recapture

Automated abandoned cart recovery platform for e-commerce stores using targeted email and SMS sequences to win back lost sales.

Reviewed by the Conversion Gems editorial team · 2026-06-21

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Pricing

Free Trial

Best for

Small to mid-size e-commerce stores that want fast, effective cart recovery without complex marketing automation setup

Community ratings

4.7/ 5 aggregate · across 1 source

Capterra

4.710+ reviews

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it really is

Recapture — an automated email and SMS platform for recovering abandoned carts in e-commerce stores.

Our take

Recapture offers a straightforward solution for e-commerce merchants to recover lost sales through automated email and SMS campaigns. It supports major platforms like Shopify, WooCommerce, Magento, BigCommerce, and Easy Digital Downloads. The platform's pricing is based on the revenue it helps recover, ensuring merchants pay in proportion to the value received. Notably, Recapture provides a 15-day full-featured trial without requiring a credit card, allowing users to explore its capabilities risk-free.

Best for

E-commerce merchants on platforms like Shopify and WooCommerce

Businesses seeking automated cart recovery solutions

Stores looking for a pricing model tied to recovered revenue

Not good for

Enterprise-level businesses requiring extensive customization

Companies seeking a comprehensive email marketing suite beyond cart recovery

Merchants needing advanced segmentation on lower-tier plans

Friction report

Time to value

Fast: Quick setup with pre-built campaigns enables merchants to start recovering carts promptly.

Scale breakpoint

May not scale well for enterprise-level businesses with complex needs.

Walled garden

Moderate: Integrates with major e-commerce platforms but may lack flexibility for custom solutions.

Frequently Asked Questions

Alternatives

Step up

Klaviyo for advanced email marketing automation.

Lighter alternative

Mailchimp for basic email marketing needs.

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