BugSnag is SmartBear's error and performance monitoring tool for mobile, web and server apps. It has a free plan for one user with 7.5K events a month; paid plans start at $20 a month billed yearly ($23 monthly) and a 14-day trial needs no credit card.
BugSnag and the Insight Hub name
SmartBear, which owns BugSnag, marketed the product for a period as SmartBear Insight Hub.
As of 4 October 2026, the old Insight Hub page redirects to bugsnag.com, and the product site, pricing page and documentation all use the BugSnag name.
Checked October 4, 2026
The bottom line
A solid, focused stability tool; budget by event volume, not by seat.
7.7
Our score
7.7 / 10
Conversion Gems editorial verdict
Free plan; Select from $20/mo billed yearly
Features8/10
8 - error grouping, release stability scores, performance spans and alerting across 50+ platforms.
Value7/10
7 - a free plan exists and Select starts at $20/mo yearly, but the free tier is small and volume pricing climbs.
Ease of use8/10
8 - self-serve sign-up and SDK install; symbolication and span tuning add some setup.
Ecosystem8/10
8 - 30+ third-party integrations, a data export API, Heroku add-on and AWS Marketplace listing.
Support7/10
7 - detailed docs and FAQs for every SDK; premium support only on higher tiers.
What it really is
SmartBear's crash, error and performance monitoring service for mobile, web, desktop and server apps.
Our take
BugSnag is strongest where crashes cost money: mobile apps and games with many releases, where stability scores per release help decide what to fix first. The SDK list is wide and the error grouping is mature. The free plan is only a test bed, and paid prices move with event and span volume, so use the 14-day trial to count your real events before you pick a tier.
Why we rate it
Broad SDK coverage, root-cause grouping and release stability tracking with a usable free tier.
The catch
Small free plan, 7-day retention on free, and volume-based pricing that climbs fast.
Best for
Mobile app teams
Game studios using Unity or Unreal
Teams tracking release stability
Not good for
Teams wanting product analytics and replay in the same tool
High-volume apps on a tight budget
Friction report
Time to value
Minutes to add an SDK; symbol and source map uploads take extra setup.
Scale breakpoint
Passing 50k events a month on Select or needing automatic assignment and on-premises deployment.
Walled garden
Low: data export API, 30+ integrations and AWS Marketplace billing.
BugSnag plans and prices
Plan
Billed monthly
Billed yearly (per month)
Included at entry price
Free
$0
$0
1 user, 7.5K events and 1M spans a month, 7-day retention
Select
from $23
from $20
Unlimited users, 50k events and 1M spans, 60-day retention
Preferred
from $39
from $33
100k events and 1M spans, prioritization, SAML SSO, 60-day retention
From BugSnag's pricing page and its pricing data, checked 4 October 2026. Paid prices rise with the event tier (up to 3M a month) and span packs.
Frequently Asked Questions
Yes, there is a free plan for 1 user with 7.5K events and 1M spans a month and 7 days of data retention. Paid plans add users and volume, and a 14-day trial of Preferred features needs no credit card (checked 4 October 2026).
Select starts at $23 a month billed monthly or $20 a month billed yearly for 50k events and 1M spans. Preferred starts at $39 a month or $33 a month billed yearly for 100k events. Enterprise is custom. Prices rise as you add events and spans (checked 4 October 2026).
Developers use BugSnag to catch crashes and exceptions in production, see which ones affect the most users and track whether each release is stable. It also measures performance such as app start time and page loads.
BugSnag is not a consumer app. If you see it on an iPhone, an app you use has the BugSnag SDK built in to report crashes to that app's developers.
A session marks a period of app use. BugSnag uses session counts to calculate stability, for example the share of sessions without a crash for a given release.
Yes. SmartBear marketed BugSnag as Insight Hub for a while. The old Insight Hub page now redirects to bugsnag.com, and the product, pricing and docs use the BugSnag name.
BugSnag alternatives
Other tools from our reviews that catch errors in apps and sites:
PostHog: Product analytics suite whose error tracking attaches the user's session replay to each issue.
Grafana: Observability platform; its cloud Frontend Observability groups JavaScript errors and has a free tier.
Clarity (Microsoft): Free behavior analytics that lists JavaScript errors next to session recordings.
