CapCut
CapCut is Bytedance's photo and video editor with a Free plan and paid Pro, Ultra and Teams plans; the US App Store lists Pro Monthly at $19.99.
Our take: Starting free is easy and new users get a 7-day Pro trial, but price is the weak point: CapCut says it varies by region, device and promotion, and the plan names differ across its pages.
CapCut Pro is the paid tier of CapCut, the photo and video editor from Bytedance Pte. Ltd.; capcut.com shows Free, Pro, Ultra and Teams plans, and CapCut says prices vary by region, device and promotion. The US App Store lists a Pro Monthly Subscription at $19.99 and a Standard Monthly Subscription at $9.99, while capcut.com's pricing page says displayed pricing is for reference only and the final price appears after sign-in. New users can start a 7-day free trial of Pro, per CapCut's pricing page.
Free to start and trial-friendly; read the Pro price inside the app or at sign-in, because CapCut's pages do not agree on one figure.
Our score
Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.
What it is, and why we rate it
One line each. Open a row for detail.
What it really isA photo and video editor from Bytedance Pte.
Our takeStarting free is easy and new users get a 7-day Pro trial, but price is the weak point: CapCut says it varies by region, device and promotion, and the plan names differ across its pages.
Best / not good for
- Short-form video creators who start on the Free plan
- Template-driven editing in the browser or on a phone
- Teams that want a brand kit and shared Pro features
- Buyers who need one fixed price list in their own currency
- Anyone who needs refunds after buying, since CapCut's help center says purchases generally do not support them
- Users who need the Standard plan on a PC
Friction report
Trade-offs to know before signing up.
- Time to valueQuick: the home page offers an online editor with no credit card required, and a Free plan with free templates.
- Scale breakpointAI use is metered in credits: Pro lists 1200 a month and Ultra 8645, and more can be bought.
- Walled gardenMobile subscriptions are billed and managed through Apple or Google, and Standard benefits apply mainly on the mobile app.
CapCut in-app subscriptions on Apple's US App Store (USD)
| In-app purchase name | Price | Billing |
|---|---|---|
| Standard Monthly Subscription | $9.99 | Monthly |
| Pro Monthly Subscription | $19.99 | Monthly |
| Monthly Subscription (name as listed) | $19.99 | Monthly |
| Monthly Subscription (name as listed) | $7.99 | Monthly |
| Yearly Subscription | $89.99 | Yearly |
From the CapCut: Photo & Video Editor page in Apple's US App Store (apps.apple.com/us; seller Bytedance Pte. Ltd.), checked 5 November 2026. The listing repeats some entries, does not say which are introductory, legacy or regional, and does not match the names to the Free, Pro, Ultra and Teams plans on capcut.com. CapCut's help center says Pro pricing varies by region, device and promotion (23 September 2026), so prices on capcut.com or in other stores can differ.
Plans as capcut.com lists them
| Plan | What CapCut lists | Price |
|---|---|---|
| Free | Free templates to start fast; basic editing tools | Free |
| Pro | 1200 monthly AI credits; Buy credits; access to AI features; all premium templates; all premium Pro features; 1 TB of space storage | Shown at sign-in |
| Ultra | 8645 monthly AI credits; Buy credits; access to AI features; all premium templates; everything in Pro plus exclusive AI features; 1 TB of space storage | Shown at sign-in |
| Teams | Per seat: 1200 monthly AI credits; access to Pro features for all seats; brand kit; 1 TB of space storage; renews automatically | Per seat, shown at sign-in |
From capcut.com/pricing, checked 5 November 2026. The page says: displayed pricing is for reference only, and signing in shows final pricing, taxes and any offers for your account. It also lists Seedance AI video rates per second, which are left out here because the currency is not stated. A separate Standard plan appears in CapCut's help center (8 April 2026) and in the App Store, not on this page. CapCut says plan availability and features may vary by region, platform and current offering.
Why CapCut's plan names disagree
CapCut's own pages use different names. The pricing page lists Free, Pro, Ultra and Teams. Help center articles dated 8 April 2026 describe a Standard plan as a more budget-friendly option than Pro, and an article dated 13 August 2026 says Standard is available only in certain regions, with its benefits on the mobile app. A CapCut blog post dated 23 September 2026 calls the free version Standard, while the US App Store lists Standard Monthly Subscription as a paid in-app purchase.
CapCut's Terms of Service (last updated 15 April 2026) are an agreement with Bytedance Pte. Ltd., 1 Raffles Quay, Singapore. They say that in the United States the CapCut US Terms of Service apply instead, and this page does not cover them. CapCut's blog describes the app as developed by ByteDance, the parent company of TikTok.
Frequently Asked Questions
How much does CapCut Pro cost?
Is CapCut free?
Does CapCut Pro have a free trial?
How do I cancel my CapCut Pro subscription?
What is the difference between CapCut Standard and Pro?
How do I log in to CapCut?
CapCut alternatives
Other video editors from our reviews, each with its own plans and pricing:
Conversion Gems independently reviews every tool.
