How much does commercetools cost?

commercetools does not publish prices. Its pricing page describes customizable packages on an order-based model rather than a share of GMV and asks you to contact sales for a quote (checked 4 October 2026). Add-ons include Premium Support, Advanced B2B APIs, extra regions, connectors and Checkout.

Is there a commercetools free trial?

Yes. The trial lasts 60 days, includes all core B2C, B2B and B2X commerce APIs and the Merchant Center, and needs no credit card. InStore, Frontend and agentic features are excluded, and the trial does not turn into a paid account on its own.

What does commercetools do?

It provides the back end of an online store as APIs: products, carts, orders, pricing, promotions, customers and inventory. Developers connect those APIs to a storefront, apps or in-store systems, and business users manage the catalog in the Merchant Center.

Who owns commercetools?

commercetools was founded in Munich by Dirk Hoerig and Denis Werner. REWE Digital bought it in 2014; in 2019 Insight Partners invested $145 million and the company was spun out, with REWE staying a significant shareholder. Accel led a $140 million Series C in 2021.

Who uses commercetools?

commercetools says more than 500 global enterprises use it. It is aimed at large retailers, brands, manufacturers and B2B sellers rather than small shops.

Is commercetools headless?

Yes. Everything runs through APIs and the front end is separate. You build your own storefront or add commercetools Frontend, which is sold separately and is not part of the free trial.

Reviewed · Updated 2026-10-04

commercetools

Headless, API-first commerce platform for large B2C and B2B brands, sold on quote-based, order-based pricing with a 60-day free trial.

Reviewed by the Conversion Gems editorial team · 2026-10-04

Try commercetools

Pricing

Free Trial

Best for

Enterprise headless commerce

commercetools pricing at a glance

Item	What commercetools publishes
Plan prices	Not published; contact sales for a quote
Pricing model	Order-based, not a share of GMV
Add-ons	Premium Support, Audit Log Premium, Advanced B2B APIs, extra regions and connectors, Checkout
Premium package only	Performance testing, HIPAA compliance
Free trial	60 days, no credit card, all core commerce APIs and the Merchant Center
Not in the trial	InStore, Frontend and agentic capabilities

From commercetools' pricing and free-trial pages, checked 4 October 2026.

Where commercetools is hosted

Region	Cloud	Location
North America	Google Cloud	Iowa
North America	AWS	Ohio
Europe	Google Cloud	Belgium
Europe	AWS	Frankfurt
Australia	Google Cloud	Sydney

From the commercetools API documentation, checked 4 October 2026.

Frequently Asked Questions

commercetools alternatives

Other commerce platforms from our reviews:

Shopify: Hosted commerce platform whose Plus tier supports headless builds and B2B, with a published starting price.

BigCommerce: Hosted platform with self-serve plans and a custom enterprise tier, plus a short free trial.

Next Commerce: Commerce infrastructure for DTC brands with headless funnels, embedded payments and native subscriptions.

Sources checked October 4, 2026: commercetools pricing, commercetools free trial, About commercetools, B2X Commerce offering (docs), API regions (docs), Shopify Plus pricing, BigCommerce pricing, Next Commerce pricing.

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