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Marketing · CRM & Sales

Landbot

Builds no-code conversational chatbots for marketing and customer support.

Our take: Landbot is a drag-and-drop conversational chatbot platform used for lead capture, appointment booking, and customer support automation.

Best forMarketing teams
ReviewedPricing: Freemium
7.0 out of 105 criteria · see breakdown
Try LandbotFree tier; paid from €40/mo (Starter)
The bottom line

Best-in-class visual chatbot builder for marketers who need WhatsApp and web bots without writing code.

Our score

Reviewed by the Conversion Gems editorial team. Hover a facet to focus it; click to pin.Tap a facet to focus it.

Community ratings

Shown for context only. Our score is independent.

G2
4.7 out of 5
330+ reviews
Capterra
4.4 out of 5
70+ reviews

4.7 / 5 aggregate · across 2 sources

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it is, and why we rate it

One line each. Open a row for detail.

What it really isLandbot — visual no-code chatbot builder for web, WhatsApp, and Messenger.
Our takeLandbot is a drag-and-drop conversational chatbot platform used for lead capture, appointment booking, and customer support automation.
Landbot has a permanent free Sandbox tier (100 chats/mo) plus 14-day trials on paid plans, making it freemium. It is best described as a chatbot and conversational marketing builder. Pricing is Euro-denominated, so USD costs fluctuate slightly with exchange rates.
Why we rate itLandbot's visual flow builder is genuinely approachable — non-technical marketers can ship a multi-step lead-capture bot in under an hour.
First-class WhatsApp support (including campaign tools) sets it apart from most web-only chatbot builders. The forever-free Sandbox lowers the barrier to experimentation, and the AI chat allocations on every paid tier keep it relevant as conversational AI expectations rise.
The catchPricing is Euro-denominated and can feel steep in USD terms — Pro at ~€100/mo ($105+) unlocks only 2,500 chats and 3 seats, and overages or extra WhatsApp messages can significantly inflate the bill.
The free Sandbox is capped at 100 chats/mo, which is quickly exhausted in any real campaign.

Best / not good for

Best for
  • Marketing teams running lead-gen or qualification flows on web and WhatsApp
  • Customer-service operations wanting no-code bot automation with live-chat escalation
  • SMBs that need a polished conversational UI without any developer involvement
Not good for
  • High-volume enterprise deployments where per-chat overages become cost-prohibitive
  • Teams needing deep CRM-native bots (e.g., Salesforce-embedded automation)
  • Developers wanting a fully code-driven, API-first chatbot framework
Trade-offs

Friction report

Trade-offs to know before signing up.

  1. Time to value
    Fast: visual builder lets teams publish a first bot in under an hour; Sandbox sign-up requires no credit card.
  2. Scale breakpoint
    Chat-volume caps hit quickly at Pro tier (2,500/mo); WhatsApp message costs and overage fees can double expected spend at scale.
  3. Walled garden
    Moderate: flows and conversation data live inside Landbot; integrations export to HubSpot/Airtable/webhooks, but migrating bot logic to another platform requires rebuilding from scratch.
Still a fit?
If none of these block you, start on the free plan.
Try Landbot

A look inside

Landbot product screenshot

Frequently Asked Questions

Can companies create interactive chatbots with drag-and-drop flow builders?

Companies can design interactive chatbots using drag-and-drop flow builders without coding expertise.

Does Landbot create no-code chatbots for lead generation?

Landbot creates no-code chatbots for lead generation using visual workflows and AI-based conversational logic.

How can Landbot's conversational AI platform help businesses create no-code chatbots for lead generation and customer support through WhatsApp and web?

Landbot helps businesses create no-code conversational AI chatbots for lead generation and customer support via WhatsApp and web platforms.

How does this no-code chatbot platform create interactive conversational experiences for websites and apps?

The no-code chatbot platform allows creation of interactive conversational experiences for websites and apps.

What no-code chatbot building tools does this platform offer for websites and landing pages?

No-code chatbot builders allow websites and landing pages to deploy interactive AI-driven chat experiences.

Alternatives

  • Step up

    Intercom or Drift for full customer-engagement platform with CRM depth and enterprise SLAs.

  • Lighter alternative

    Tidio for a simpler, lower-cost chatbot with live-chat fallback suited to smaller sites.

Showing 1–2 of 2

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Tags

#Chatbot#Website

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