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Reviewed · Updated 2026-06-21

Lusha

B2B sales intelligence platform giving revenue teams verified contact data, buying signals, and AI-ready prospecting at scale.

Reviewed by the Conversion Gems editorial team ·
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Pricing
Freemium
Best for
SDRs, account executives, and marketing teams that depend on high-volume, accurate B2B contact data to fuel outbound outreach and account-based campaigns
Category
AI SDR Tools
The bottom line

Effective for teams needing accurate B2B contact data, but credit limitations can increase costs for heavy users.

7.7
Our score
7.7 / 10
Conversion Gems editorial verdict
Free tier; paid plans from $29/mo
Features8/10
8 - Extensive contact database and integration options.
Value7/10
7 - Competitive pricing, but credit limits can add up for heavy users.
Ease of use9/10
9 - User-friendly interface with quick setup.
Ecosystem7/10
7 - Integrates with major CRMs and tools.
Support7/10
7 - Standard support options available.

Community ratings

3.5/ 5 aggregate · across 3 sources
G2
4.31,600+ reviews
Capterra
4.3390+ reviews
Trustpilot
1.2760+ reviews

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it really is

Lusha — B2B sales intelligence platform providing verified contact data and prospecting tools.

Our take

Lusha offers a freemium model with credit-based paid plans, providing access to a vast database of verified contacts and company profiles. While the free tier is suitable for light users, higher-volume teams may find credit limits restrictive, leading to additional costs.

Why we rate it

Lusha provides a comprehensive B2B contact database with flexible access options, though credit limitations may lead to higher costs for heavy users.

The catch

Credit limits can be restrictive for high-volume users, potentially leading to additional costs.

Best for
Sales development representatives
Account executives
Marketing teams
Not good for
Teams requiring unlimited data access
Organizations with limited budgets
Users needing transparent data sourcing methods
Friction report
Time to value
Fast: Quick setup with immediate access to contact data.
Scale breakpoint
Credit limitations may hinder scalability for high-volume users.
Walled garden
Moderate: Integrations available, but reliance on Lusha's platform for data access.

Frequently Asked Questions

Alternatives

Step up

ZoomInfo for more extensive data and features.

Lighter alternative

Hunter.io for basic email finding needs.

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Tags

#sales intelligence#lead generation#contact data

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Conversion Gems independently reviews every tool. We may earn a commission if you sign up through our links — it never affects our verdict or ranking.