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Reviewed · Updated 2026-10-03

Cognism

B2B sales intelligence platform with phone-verified contacts, intent signals, and CRM enrichment for revenue teams targeting the right buyers.

Reviewed by the Conversion Gems editorial team ·
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Pricing
Paid
Best for
B2B prospecting in Europe
Category
AI SDR Tools

Cognism is a B2B sales intelligence platform that gives sales, marketing and RevOps teams contact and company data, including phone-verified mobile numbers, plus buying signals and CRM enrichment. It sells two prospecting packages, Standard and Pro, each with 5 seats included. Cognism doesn't publish prices: you get a quote from sales, and instead of a free trial it offers a free data sample.

The bottom line

A strong option for teams that need compliance-checked B2B contact data, especially in Europe, if you are willing to buy through a sales process.

7.2
Our score
7.2 / 10
Conversion Gems editorial verdict
Quote only (Standard or Pro, 5 seats each)
Features8/10
8 - Comprehensive data features with strong compliance focus.
Value6/10
6 - pricing is quote-only with no trial, which makes it hard to compare costs before talking to sales.
Ease of use7/10
7 - Requires sales engagement; no self-serve trial.
Ecosystem7/10
7 - Integrates with major CRMs but may lack flexibility with niche tools.
Support8/10
8 - Dedicated account managers and support resources available.

Community ratings

4.2/ 5 aggregate · across 3 sources
G2
4.51,300+ reviews
Capterra
4.5250+ reviews
Trustpilot
3.0370+ reviews

Third-party ratings shown verbatim; aggregate weighted by review volume.

What it really is

Cognism — a B2B sales intelligence platform providing phone-verified contacts, intent signals, and CRM enrichment.

Our take

Cognism focuses on accurate, compliance-checked B2B contact data, with particular strength in Europe. Standard covers core prospecting: contact and company data, list building with firmographic, technographic and signal filters, AI account research, CSV enrichment and MCP and API access. Pro adds a premium mobile filter, on-demand mobile verification and intent data. CRM Enrichment is an add-on or a standalone product. All prices are quoted by sales.

Why we rate it

Cognism's compliance-first approach and verified data quality make it a strong choice for teams prioritizing data accuracy and regulatory adherence.

The catch

There is no public price list and no free trial, so you have to go through sales to learn the cost. Usage runs on credits, so heavy list building means buying extra credits.

Best for
Mid-sized to large B2B sales teams
Organizations targeting European markets
Teams requiring compliant, verified contact data
Not good for
Small businesses with limited budgets
Teams primarily operating outside Europe
Organizations seeking transparent, self-serve pricing models
Friction report
Time to value
Moderate: Requires sales engagement and onboarding before full utilization.
Scale breakpoint
Each package includes 5 seats and a credit allocation per seat; larger teams and heavy list builders need more seats or extra credits.
Walled garden
Moderate: Integrates with major CRMs but may have limitations with less common tools.

Cognism plans

PlanPriceWhat you get
StandardQuote5 seats; contact and company data, list building with firmographic, technographic and signal filters, AI account research, CSV enrichment, MCP and API access
ProQuote5 seats; everything in Standard plus premium mobile filter, on-demand mobile verification, intent data and enhanced dashboards
CRM EnrichmentQuoteAdd-on to Standard or Pro, or a standalone product; enriched records are kept up to date

From Cognism's pricing page, checked 3 October 2026. Cognism publishes no prices. 1 credit reveals 1 contact; a credit is used again only if that contact changes jobs.

Frequently Asked Questions

Cognism alternatives

Other B2B contact data tools from our reviews:

Lusha: B2B sales intelligence with verified contact data and buying signals for prospecting.
Apollo.io: Sales intelligence and engagement platform for finding leads and automating outreach.
Seamless.AI: Finds verified B2B contact data and automates multi-channel outreach.
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Tags

#sales intelligence#B2B prospecting#CRM enrichment

Conversion Gems independently reviews every tool. We may earn a commission if you sign up through our links — it never affects our verdict or ranking.